Core Brand Identity Suite – Complete Business Branding Package

Overview

If you want to win bigger contracts, charge premium local rates, and build immediate trust with your audience, your business cannot look amateur. Whether your brand is heading onto a service truck driving down the Cariboo Highway, a storefront sign in downtown Prince George, or a modern Canadian e-commerce store, a unified look is essential.

The Core Brand Identity Suite bridges the gap between cheap, generic logos and expensive marketing agency retainers. You deal directly with a local BC designer to establish a cohesive, authoritative brand presence that works beautifully across both print and digital platforms.

What’s Included in the Suite:

• 3 Fresh Logo Concepts: You will receive three entirely distinct, custom-designed concepts tailored specifically to your industry, target audience, and style preferences.

• Secondary Logo Variations: We don’t just give you one file. You get secondary variations (horizontal, stacked, and submark/favicon formats) so your brand fits perfectly on a tiny smartphone screen or a giant billboard.

• Complete Brand Style Guide (PDF): A master rulebook for your business. We map out your exact primary and secondary color palette hex codes and select corporate typography/fonts so your future marketing always stays consistent.

• Print-Ready Business Card Design: A premium, double-sided business card layout designed around your new identity, delivered with correct CMYK color profiling and print-safe bleeds.

• Full Asset Handover: You receive ownership and every file format you will ever need—including master vectors (.AI, .SVG) that local Canadian print shops require, alongside transparent web files (.PNG, .JPG).

• 3 Structured Rounds of Revisions: We work closely with you to tweak, refine, and perfect your chosen concept until it feels 100% right.

Built for the Canadian Market

No communication gaps, no outsourced templates, and no recycled ideas. This is professional, strategic design built right here in BC. We understand what makes local trades, retail shops, and businesses look highly credible to Canadian consumers, ensuring your assets perform seamlessly from day one.

Scope & Project Guidelines:

Please Note Before Ordering:

• Onboarding Questionnaire: Once purchased, you will instantly receive a link to our Brand Discovery Questionnaire. Our 2-week production timeline begins the business day after we receive your completed details and any design references.

• Fair Revision Structure: This package includes up to 20 total hours of design time, which comfortably covers deep research, concept rendering, and 3 structured rounds of edits on your chosen concept.

• Concept Lock-In: Revisions apply to modifying and refining your chosen layout (fonts, color balances, minor element shifts). Requests for completely brand-new concepts outside of the initial discovery brief after revisions have started will be treated as an out-of-scope addition and billed at our standard support rate ($35/hr).

• Exclusions: This product covers full visual branding assets. It excludes trademark registration filing, physical print fulfillment, copywriting, or complex hand-drawn character/mascot illustrations.